Email Marketing: How to Build a Database and Write an Email That Gets Opened Now
Did you know there are 3x more email accounts than Facebook & Twitter accounts? Or that you are 6x more likely to get a click-through from email than on Twitter? Email marketing is not a new tool, but it is only becoming more popular every year. According to Statista forecasts that up to 4.5 billion users […]
10 Content Ideas to Increase Social Media Engagement in 2022
The word “engagement” has become part of our daily routine in the digital world. If you want to reach the right audience for your business and build brand community, you need to know what motivates potential customers to take action. In addition, to become a successful social media user, you need to have a basic […]
How to Open an Online Store in Five Simple Steps
According to statistics, e-commerce sales are predicted to hit $6.5 trillion by 2023. Based on those data points, digital commerce has a great and growing opportunity, especially now when the world is increasingly moving online. In this article, Sweetcode Lab, in collaboration with Kilo, provides you with six simple steps to help you launch a […]
2021 Instagram Hashtag Guide: Do Hashtags Work?
In 2021, with 1.16 billion Instagram accounts fighting for attention, it’s becoming more challenging to grab user’s attention. However, there are plenty of ways to boost your Instagram presence, and Instagram hashtags are one of them. But much of what people have come to believe about hashtags and how the Instagram algorithm works is wrong. […]
3 Techniques That will Supercharge Your Creativity
Good ideas don’t just happen. To come up with new ideas, you need relevant knowledge, experience, and inspiration. However, there are techniques that you can use to develop your creativity. For you, we have chosen methods: Design – Thinking, HOW-NOW-WOW, and Six Thinking Hats, which will help turn on your creative thinking. Design – Thinking […]
AARRR Framework – How to Define will Your Project Success or Not
Sweetcode Lab already has 4 in-house projects, so more than anyone else knows that launching your product is difficult. And even harder it is making sure it is continuously able to retain and attract new clients. In this article, we want to tell you about measuring a product’s growth to make sure it’s on the […]
Should You Hire Marketing Agency or Marketing Person In 2021?
We guess you already heard that if you want to drive revenue to the next level, you need to invest in marketing to attract new customers and raise brand awareness. So far, so obvious. Right? But the question is should you hire a marketing team, do your own marketing or work with a marketing agency? […]
Everything You Need to Know About Omnichannel
Omnichannel (multi-channel) is a continuous work with the application (website, store) on different devices. Can you imagine how cool it is, while shopping on a computer, to continue doing it on the way to work? A multi-channel strategy helps to retain customers, and the level of engagement increases by 3.5 times. Omnichannel is not only […]